:Minties Moments
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Approach:  One to one Level: Year 8 
Focus:  Thinking critically about the intentions and effects of advertising.
Resources: Video recording on laptop computer.
704KB

Questions/instructions:
This activity uses the computer.
Click the Minties Moments button.
We will begin this activity by watching a video of a Minties advert. As you watch the advert, think carefully about what it is trying to tell you. When you have watched the ad, I will ask you some questions about it.
Click the Play button.
[Video shows amusing mishaps in a variety of sporting situations; soundtrack is music only throughout
until last scene when Minties jingle plays.]

% responses
y8
1. What are they telling you in this ad?
2. Do you agree with what the ad is telling you?  
3. Why do you say that?  
Markers considered all three responses.
[Message seems to be that Minties make you feel better when something bad, shocking,
embarrassing has happened.]		  
How well did student show they understood this message?
well
20
moderately well
28
poorly
52
student mentioned advertiser’s goal to get people to buy Minties
21

Commentary:
No commentary.
 
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